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The PPI Mis-Selling Case : SDL and the Relevance of Marketing Theory
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AM2013_0116_paper_revised.pdf (PDF, 371Kb)
Author
Brennan, Ross
Halliday, Sue
Attention
2299/13832
Publication date
2013
Published in
Marketing Relevance
Other links
http://hdl.handle.net/2299/13832
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