dc.contributor.author | Brennan, Ross | |
dc.date.accessioned | 2012-08-20T11:00:47Z | |
dc.date.available | 2012-08-20T11:00:47Z | |
dc.date.issued | 2012 | |
dc.identifier.citation | Brennan , R 2012 , Teaching Marketing at University Level : A Review of Recent Research . The Higher Education Academy . < http://www.heacademy.ac.uk/disciplines/marketing > | |
dc.identifier.other | PURE: 930513 | |
dc.identifier.other | PURE UUID: 21e08899-888c-4b95-900f-dae822f1f251 | |
dc.identifier.other | ORCID: /0000-0002-7179-2960/work/62750366 | |
dc.identifier.uri | http://hdl.handle.net/2299/8903 | |
dc.description.abstract | This report presents a summary of the key themes found in the published literature on university-level marketing education in the period 2008-2012 | en |
dc.format.extent | 26 | |
dc.language.iso | eng | |
dc.publisher | The Higher Education Academy | |
dc.title | Teaching Marketing at University Level : A Review of Recent Research | en |
dc.contributor.institution | Hertfordshire Business School | |
dc.contributor.institution | Social Sciences, Arts & Humanities Research Institute | |
dc.contributor.institution | Department of Marketing and Enterprise | |
dc.contributor.institution | Marketing Insight Research Unit | |
dc.date.embargoedUntil | 2012-08-06 | |
dc.identifier.url | http://www.heacademy.ac.uk/disciplines/marketing | |
rioxxterms.version | AM | |
rioxxterms.type | Consultancy Report | |
herts.preservation.rarelyaccessed | true | |