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Browsing by Author "Enterprise and Value Research Group"
Now showing items 41-60 of 106
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Entrepreneurial orientation rhetoric in franchise organizations: The impact of national culture
Watson, Anna; Dada, O.; Wright, Owen; Perrigot, Rozenn (2017-11-22)This study examines the role of national culture on the entrepreneurial orientation (EO) rhetoric contained within franchisee recruitment promotional materials, where EO rhetoric is defined as the strategic use of words ... -
Epistemological beliefs: Issues for marketing educators
Brennan, David; Vos, Lynn (Northumbria University, 2016-07-04)While considerable attention has been paid to epistemological issues in relation to marketing and consumer research (Anderson, 1986, 1988; Easton, 2002; Hunt, 1991, 1992; Kavanagh, 1994), epistemology does not figure as a ... -
Estimating Willingness to Pay Air Passenger Duty
Seetaram, Neelu; Song, Haiyan; Ye, Shun; Page, Stephen (2018-09-01)Carbon taxation on air travellers is widely considered an effective way of offsetting environmental externalities and adjusting tourist flow. Despite the popularity of carbon taxation, research investigating travellers’ ... -
Event Studies: Theory, Research and Policy for Planned Events
Page, Stephen J.; Getz, Don (Routledge, 2016) -
Experienced professionals and doctoral study : A performative agenda
Kelly, Simon; Nicholson, John; Duty, Dennis; Johnson, Paul; Brennan, David (2020-03-13)The paper considers doctoral supervision between a candidate grounded in practice and a practice sensitive supervisor. The paper presents five autoethnographies to embellish a. conceptual argument. The contribution made ... -
Fake Advertising? Neutrality in descriptions beside overall hotel scores
Mellinas, Juan Pedro; Reino, Sofia (2019-09-01)Hotel reviews influence travellers' booking decisions. Research on this topic is focused on the scores or comments given through the reviews. However, no studies have looked into the one-word descriptions associated with ... -
Financialization : Stress testing the adoption of Fair Value Accounting (FVA): Fragility and instability in financialized firms
Katechos, Georgios; Tsitsianis, Nicholas; Haslam, Colin (Routledge, 2017-09-21) -
Food festivals and well-being: Extending the PERMA model
Rossetti, Giulia; Jepson, Allan; Albanese, Valentina (2024-05-17)Scholars are calling for more studies on short and long-term well-being outcomes of festival tourism, especially in different cultural settings. This interdisciplinary study applies Seligman's PERMA model to two food ... -
Fun or Fear? On-Site Versus On-Screen Experiences in Paranormal Tourism: A Case Study of Hashima Island, Japan
Thongtammachat, Riena; Chen, Tingzhen; Osmond, Amy (2023-12-14)Paranormal tourism has seen increased demand, particularly from those tourists who seek unusual or unique experiences. Various paranormal phenomena offer multidimensional experiences for tourists in different physical ... -
A heuristic approach to solve the preventive health care problem with budget and congestion constraints
Davari, Soheil; Kilic, Kemal; Naderi, Siamak (2016-03-05)Preventive health care is of utmost importance to governments since they can make massive savings on health care expenditure and promote the well-being of the society. Preventive care includes many services such as cancer ... -
“I don’t think they give a monkey’s about me” – Exploring stakeholder power and community alienation at Glastonbury Festival“
White, Zoe; Stadler, Raphaela (Routledge, 2017-11-20)As one of the main stakeholders affected by music festivals, it is becoming more and more recognised that the needs of the host community need to be met and satisfied in order to ascertain their support for future music ... -
The Impact of Experiential Augmented Reality Applications on Fashion Purchase Intention
Watson, Anna; Alexander, Bethan; Salavati, Leyla (2018-07-03)Utilizing the stimulus-organism-response (SOR) model, the purpose of this study is to examine the effects of augmented reality (AR) (specifically augmentation) on consumers’ affective and behavioral response and to assess ... -
Impact of Materialism on Consumers’ Ethical Evaluation and Acceptance of Product Placement in Movies
Manyiwa, Simon; Brennan, David (2016-03-01)Purpose Business organisations have been using product placement in movies as a marketing communications tool for a long time. Yet, concerns have been raised about consumers' perceptions of the ethicality and acceptability ... -
Impacts of regional productivity growth, decoupling and pollution leakage
Yin, Ya; Cui, Cathy Xin; Hanley, Nick; McGregor, Peter; Swales, Kim; Turner, Karen (2017-09-02)Impacts of regional productivity growth, decoupling and pollution leakage. Regional Studies. This paper examines the issues of decoupling regional economic growth and pollution and the extent to which pollution effects ... -
The Incremental Cooperative Design of Preventive Healthcare Networks
Davari, Soheil (2017-06-27)In the Preventive Healthcare Network Design Problem (PHNDP), one seeks to locate facilities in a way that the uptake of services is maximised given certain constraints such as congestion considerations. We introduce the ... -
The influence of culture on trust in B2B banking relationships
Houjeir, Roudaina; Brennan, David (2017-05-15)Purpose The purpose is to explore the significance of culture generally, and Arab culture in particular, for the development of trust in business-to-business banking relationships. Design/methodology Qualitative fieldwork ... -
The influence of entrepreneurial personality on franchisee performance: A cross-cultural analysis
Watson, Anna; Dada, Olufunmilola (Lola); Lopez-Fernandez, Begona; Perrigot, Rozenn (2020-05-01)Through a survey-based study of 761 franchisees from four countries, the United States, the United Kingdom, France and Spain – this research examines how a franchisee’s entrepreneurial personality traits affects the financial ... -
Introducing Power, Meaning and Authenticity
Jepson, Allan; Clarke, Alan (Routledge, 2017-11-13)Our book contains contributions from 20 researchers, all of which are intrigued by the prospect of what events can achieve positively for their stakeholders’, and the ways in which power, meaning and authenticity are central ... -
Introduction: Tourism in Asia: region and context
Hall, C. Michael; Page, Stephen J. (Taylor & Francis Group, 2016-09-15)Growth in Asian tourism since the early 1990s has been little short of astonishing in terms of levels of growth, the expansion of new markets, new destinations and the creation of the world’s most dynamic and growth-oriented ... -
Investigating external examining for marketing
Harker, Michael; Brennan, David; Ward, Janet; Wilson, Juliette (2018-07-05)Abstract: This project seeks to examine matters related to the appointment, role and impact of External Examiners for marketing components of business programmes at UK HEIs. It is investigating issues such as institutional ...