| dc.contributor.author | Brennan, Ross | |
| dc.date.accessioned | 2013-04-24T14:45:08Z | |
| dc.date.available | 2013-04-24T14:45:08Z | |
| dc.date.issued | 2011-07 | |
| dc.identifier.citation | Brennan , R 2011 , Isovalues : A Useful Tool for Marketing Theorists and Practitioners? in Proceedings of the Academy of Marketing Conference . University of Liverpool , Liverpool . | |
| dc.identifier.other | PURE: 845917 | |
| dc.identifier.other | PURE UUID: 14d1b062-3ebe-4dae-bccb-7700fcbc53bc | |
| dc.identifier.other | ORCID: /0000-0002-7179-2960/work/62750387 | |
| dc.identifier.uri | http://hdl.handle.net/2299/10511 | |
| dc.language.iso | eng | |
| dc.publisher | University of Liverpool | |
| dc.relation.ispartof | Proceedings of the Academy of Marketing Conference | |
| dc.title | Isovalues : A Useful Tool for Marketing Theorists and Practitioners? | en |
| dc.contributor.institution | Hertfordshire Business School | |
| dc.contributor.institution | Social Sciences, Arts & Humanities Research Institute | |
| dc.contributor.institution | Department of Marketing and Enterprise | |
| rioxxterms.type | Other | |
| herts.preservation.rarelyaccessed | true | |
