dc.contributor.author | Brennan, Ross | |
dc.contributor.editor | Alhajj, Reda | |
dc.contributor.editor | Rokne, John | |
dc.date.accessioned | 2014-10-21T14:44:32Z | |
dc.date.available | 2014-10-21T14:44:32Z | |
dc.date.issued | 2014 | |
dc.identifier.citation | Brennan , R 2014 , Business to Business Marketing . in R Alhajj & J Rokne (eds) , Encyclopedia of Social Network Analysis and Mining . Springer Nature , New York , pp. 83-86 . https://doi.org/10.1007/978-1-4614-6170-8_270 | |
dc.identifier.isbn | 978-1-4614-6169-2 | |
dc.identifier.isbn | 978-1-4614-6170-8 | |
dc.identifier.other | ORCID: /0000-0002-7179-2960/work/62750314 | |
dc.identifier.uri | http://hdl.handle.net/2299/14604 | |
dc.format.extent | 4 | |
dc.language.iso | eng | |
dc.publisher | Springer Nature | |
dc.relation.ispartof | Encyclopedia of Social Network Analysis and Mining | |
dc.title | Business to Business Marketing | en |
dc.contributor.institution | Department of Marketing and Enterprise | |
dc.contributor.institution | Social Sciences, Arts & Humanities Research Institute | |
dc.contributor.institution | Hertfordshire Business School | |
dc.contributor.institution | Marketing Insight Research Unit | |
rioxxterms.versionofrecord | 10.1007/978-1-4614-6170-8_270 | |
rioxxterms.type | Other | |
herts.preservation.rarelyaccessed | true | |