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        Female representation and dominant ideologies in Polish advertising

        Author
        Rabikowska, M.
        Attention
        2299/14647
        Abstract
        Looks at the representation of women in Polish advertising in relation to the prevailing trends of ideological and political power in Poland. Explores how advertising operates with stereotypes about women; how it applies women's images; and how those images refer to Polish reality.
        Publication date
        2003
        Published in
        East Central Europe
        Published version
        https://doi.org/10.1163/187633003X00135
        Other links
        http://hdl.handle.net/2299/14647
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