Diversity as a strategic competitive advantage: The impact of cultural diversity on hotel employees’ satisfaction and retention.

Abstract

This research paper, as part of one of the authors’ doctoral thesis, reviews the existing diversity management literature and aims to investigate the impact of diversity on hotel employees’ satisfaction and retention in Cyprus. It aims to identify the method by which the hotel will be able to effectively manage the inevitable presence of diversity and convert it into a strategic competitive advantage. The inquiry will be based on a survey questionnaire which was distributed to 100 employees of the hotel. The outcome of the above would eventually lead us to new research resolutions for efficiently managing diversity so as to increase the performance, motivation as well as the retention rate of the employees in the hotel.