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dc.contributor.authorOsmond, Amy
dc.contributor.authorChen, Tingzhen
dc.contributor.authorPearce, Philip
dc.identifier.citationOsmond , A , Chen , T & Pearce , P 2015 , ' Examining experience economy approaches to tourists' anticipated experiences : Mainland Chinese travellers consider Australia ' , European Journal of Tourism Research , vol. 10 , no. 2 , 14 , pp. 95-108 .
dc.identifier.otherPURE: 13511663
dc.identifier.otherPURE UUID: 07df0978-e65a-4153-9dfe-e8234441359c
dc.identifier.otherScopus: 84937205209
dc.identifier.otherORCID: /0000-0001-5346-8748/work/75617258
dc.description.abstractThe present study seeks to explore and compare the perceived importance of Pine and Gilmore’s experience realms and Schmitt’s categorisations of experience in a tourism context. These approaches to experiences are chosen because they are widely cited, yet rarely compared. The empirical component of the work is based on Chinese tourists who were asked to anticipate their experiences in Australia. Would be travellers in the regions of Guangzhou, Shanghai and Beijing, accessed through an extensive snowball sampling procedure, responded to a detailed and literature-informed set of activity and experience items in a questionnaire format. The study provided evidence that the systems can be seen as joint contributors to understanding experience; the Pine and Gilmore work offers a more holistic appraisal and the Schmitt system presents a more fine-grained rendition of the desired experiences. Aesthetic and sensory experiences were shown to be of the highest importance. Experience analysis offers insights and the approach in the study develops a pathway to pursue empirical studies so that researchers can provide benefits for marketers in tourism.en
dc.relation.ispartofEuropean Journal of Tourism Research
dc.subjectExperience economy
dc.subjectExperience analysis
dc.subjectChinese tourists
dc.subjectComparative systems
dc.titleExamining experience economy approaches to tourists' anticipated experiences : Mainland Chinese travellers consider Australiaen
dc.contributor.institutionHertfordshire Business School
dc.description.statusPeer reviewed
dc.relation.schoolHertfordshire Business School
rioxxterms.typeJournal Article/Review

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