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Exploring the use of Kratom (Mitragyna speciosa) via the YouTube Data Tool: a Novel Netnographic Analysis
(2021-03-20)
Kratom (Mitragyna speciosa) is a tree native to Southeast Asia with long history of traditional medicinal use. The aim of this study was to investigate the nature of self-reported exported experiences as shared on YouTube™ ...
Exploring the use of Kratom (Mitragyna speciosa) via the YouTube Data Tool: a Novel Netnographic Analysis
(2021-03-20)
Kratom (Mitragyna speciosa) is a tree native to Southeast Asia with long history of traditional medicinal use. The aim of this study was to investigate the nature of self-reported exported experiences as shared on YouTube™ ...