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        Subjectivity in Innovation Management

        Author
        Brown, Christopher
        Frame, P.
        Attention
        2299/7564
        Abstract
        A major emphasis of modern new product development management involves the role of innovation. Researchers and managers alike have devoted significant amounts of time for decades to both understand and manage the innovation process. This work unfolds the subjectivity of innovation management, and the essential role that sub-cultures and innovation process outcome criteria play in the innovation journey. A framework is presented which explores the sense-making and subjectivity of innovation management, and its close link to both positive and negative outcomes of the innovation process.
        Publication date
        2004
        Published in
        International Journal of Innovation and Learning
        Published version
        https://doi.org/10.1504/IJIL.2004.005496
        Other links
        http://hdl.handle.net/2299/7564
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