dc.contributor.author | Brennan, Ross | |
dc.contributor.author | Baines, Paul R. | |
dc.contributor.author | Garneau, Paul | |
dc.contributor.author | Vos, Lynn | |
dc.date.accessioned | 2012-12-04T16:29:56Z | |
dc.date.available | 2012-12-04T16:29:56Z | |
dc.date.issued | 2007 | |
dc.identifier.citation | Brennan , R , Baines , P R , Garneau , P & Vos , L 2007 , Contemporary Strategic Marketing . 2nd edn , Palgrave Macmillan , London . | |
dc.identifier.isbn | 9780230502703 | |
dc.identifier.isbn | 0230507204 | |
dc.identifier.other | PURE: 845800 | |
dc.identifier.other | PURE UUID: 5b006e54-58ec-4104-9455-4ae0f1c53eed | |
dc.identifier.other | ORCID: /0000-0002-7179-2960/work/62750379 | |
dc.identifier.uri | http://hdl.handle.net/2299/9310 | |
dc.format.extent | 488 | |
dc.language.iso | eng | |
dc.publisher | Palgrave Macmillan | |
dc.title | Contemporary Strategic Marketing | en |
dc.contributor.institution | Hertfordshire Business School | |
dc.contributor.institution | Social Sciences, Arts & Humanities Research Institute | |
dc.contributor.institution | Department of Marketing and Enterprise | |
rioxxterms.type | Book | |
herts.preservation.rarelyaccessed | true | |