Pervasive Information System Devices Enhancement of the Shopping Experience: Enablers and Barriers to its Adoption

Brown, C.J., Mallick, S. and Serby, K. (2008) Pervasive Information System Devices Enhancement of the Shopping Experience: Enablers and Barriers to its Adoption. The Journal of Retail Marketing Management Research, 1 (2). ISSN 1752-6183
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