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dc.contributor.authorBrown, J.
dc.contributor.authorCulkin, N.
dc.contributor.authorFletcher, J.
dc.date.accessioned2010-06-08T13:33:24Z
dc.date.available2010-06-08T13:33:24Z
dc.date.issued2001
dc.identifier.citationBrown , J , Culkin , N & Fletcher , J 2001 , ' Human factors in business-to-business research over the internet ' , International Journal of Market Research , vol. 43 , no. 4 , pp. 425-440 .
dc.identifier.issn1470-7853
dc.identifier.otherPURE: 81213
dc.identifier.otherPURE UUID: fb12c422-1706-4e1d-bd7f-7b11d03fb11e
dc.identifier.otherdspace: 2299/4559
dc.identifier.otherScopus: 0035637691
dc.identifier.otherORCID: /0000-0003-0415-1407/work/43456962
dc.identifier.urihttp://hdl.handle.net/2299/4559
dc.descriptionOriginal article can be found at: http://www.ijmr.com/ Copyright World Advertising Research Center Ltd. [Full text of this article is not available in the UHRA]
dc.description.abstractThis paper explores the problems and challenges surrounding the conduct of research via the internet among business audiences and highlights the great potential that exists for business-to-business research over the net. It also identifies some of the main obstacles to researching in this way, and examines the factors which cause them.en
dc.language.isoeng
dc.relation.ispartofInternational Journal of Market Research
dc.titleHuman factors in business-to-business research over the interneten
dc.contributor.institutionHertfordshire Business School
dc.description.statusPeer reviewed
rioxxterms.typeJournal Article/Review
herts.preservation.rarelyaccessedtrue


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