Conceptualising and assessing young children's knowledge of television advertising within a framework of implicit and explicit knowledge

Pine, K. and Veasey, T. (2003) Conceptualising and assessing young children's knowledge of television advertising within a framework of implicit and explicit knowledge. Journal of Marketing Management, 19 (3-4). pp. 459-473. ISSN 0267-257X
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Item Type Article
Keywords psychology
Date Deposited 15 May 2025 12:09
Last Modified 18 Aug 2025 23:19

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